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  • Sustainability in Packaging Latin America
  • Advanced Recycling Summit
  • Sustainability in Packaging MENA

Sustainability in Packaging MENA

21-22 May 2025
Dubai, UAE



Sustainability in Packaging MENA


As the newest addition to our successful series of events in Europe, USA, Asia and Latin America, this will be our second year in the MENA region. The event will tale place on 21-22 May 2025 in Dubai, at the Jumeirah Creekside Hotel.

Attendees can look forward to gaining insights from global packaging experts, exploring case studies, and discovering sustainable packaging solutions specifically tailored to the challenges and opportunities in the Middle East and North Africa.

The event will cover topics including:
  • Global packaging market trends and regulations
  • Circular economy and packaging
  • Recycling Regulatory framework in the MENA regions
  • Extended Producer Responsibility (EPR) in the MENA region - How to successfully implement EPR systems?
  • Existing waste management infrastructures in the MENA region – Initiatives and collaborations
  • Differences and developments in mechanical recycling and chemical recycling
  • Advanced recycling technologies
  • Biodegradable packaging
  • Retailers and brand perspectives – case studies
  • Big brand panel
  • Designing for recyclability
  • Sustainable material innovations
  • Food contact material safety
  • Digital innovations
 
 

Supporting Organisation:

2025 Speakers & panellists (more to be announced...)

View all 25 speakers
Sara Jackson - Circular Packaging Association

Sara Jackson

Technical Director at Circular Packaging Association
Monir Bou Ghanem - Environment Agency – Abu Dhabi

Monir Bou Ghanem

Policy Advisor at Environment Agency – Abu Dhabi
Theofilos Alevizos - Agthia

Theofilos Alevizos

HSE & Sustainability Director at Agthia
Priya Sarma - Unilever (Business Coalition)

Priya Sarma

Sustainability and Corporate Affairs Head UAE and Beauty & Wellbeing Categories at Unilever (Business Coalition)
Kaunain Shahidi - Almarai

Kaunain Shahidi

Purchasing Manager (Group) at Almarai
Omneya Fawzy - Mondelez International

Omneya Fawzy

Director of Corporate and Government Affairs – MENAP at Mondelez International

2025 Advisory Board

View all 10 board members
Maria Talu - Mars

Maria Talu

Packaging Sustainability Program Manager at Mars
Emeel Bishay - Mondelez International

Emeel Bishay

Corporate and Government Affairs Manager at Mondelez International
Moustafa Abdel-Rahman - KraftHeinz

Moustafa Abdel-Rahman

Head of R&D Middle East, Africa & Eastern Europe at KraftHeinz
Dana Mosora - ASASE Foundation

Dana Mosora

Founder and Director at ASASE Foundation
Justin Wood - Alliance to End Plastic Waste

Justin Wood

Vice President and Head of Europe, Middle East & Africa at Alliance to End Plastic Waste
Sara Jackson - Circular Packaging Association

Sara Jackson

Technical Director at Circular Packaging Association

2025 Agenda

View Full Agenda
Registration and morning refreshments
Smithers welcome
Chair’s opening remarks
SESSION 1 - REGIONAL AND GLOBAL PACKAGING MARKET TRENDS
SESSION 2 - EXTENDED PRODUCER RESPONSIBILITY (EPR) AND REGULATORY FRAMEWORKS IN THE MIDDLE EAST / AFRICA & EUROPE
SESSION 3 - WASTE MANAGEMENT INFRASTRUCTURES IN THE MIDDLE EAST & AFRICA –
COLLABORATIONS AND INVESTMENTS
SESSION 4 - DESIGNING FOR RECYCLABILITY
SESSION 5 - MATERIAL INNOVATIONS AND CIRCULARITY
NETWORKING EVENING RECEPTION
Registration and welcome refreshments
Chair's opening remarks
SESSION 6 - PPWR AND GLOBAL EFFORTS TO COMBAT PLASTIC WASTE
SESSION 7 - SUSTAINABLE ALTERNATIVES IN A CIRCULAR ECONOMY
SESSION 8 - BRANDS AND RETAILERS PERSPECTIVES
SESSION 9 - NEW DEVELOPMENTS IN MECHANICAL RECYCLING AND
FOOD CONTACT MATERIALS (FCM)
SESSION 10 - NEW DEVELOPMENTS IN CHEMICAL RECYCLING IN MENA REGION
SESSION 11 - DIGITAL INNOVATIONS