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60 seconds with RISE

Interview with Paul Krochak, Director Research & Business Development at RISE Research Institutes of Sweden

What are you most looking forward to hearing about and discussing with your peers at this year’s Sustainability in Packaging conference?

I’m really looking forward to hearing everything at the conference. With so many different stakeholders from the entire packaging ecosystem at one conference, it will be a great opportunity to learn how the entire industry is evolving, in terms of needs, trends, technological advancements and outstanding challenges. I’m also looking forward to discussing new packaging technologies together with the different stakeholders and better understanding where innovation is needed most in the short- and long-term.

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Why do you feel it's important for people to attend?

This is important to attend since it will cover such a broad range of relevant interests, technologies and stakeholders needs relating packaging sustainability, all in one conference.